Jan Klavora (Factory of Sustainable Tourism GoodPlace) has 20 year experience in tourism focusing especially on sustainable and adventure tourism. His work is operational; he runs travel agency Visit GoodPlace and acts as one of the main organizers of an outdoor sports festival Soča Outdoor Festival. He also works as a consultant for Slovenian and international tourism destinations and organizations.
"I’ve been involved in outdoor tourism since an early age and I feel best in the flow of Soča River with either a kayak or any trail with mountain bike or pair of trail shoes."
"At the age 16, I started working as a nature and sports guide in a sport agency and since that time my work is my passion. It has been vibrant 20 years so far filled with many adventures, trails and mountains."
"At the end of 2012, I opened my own business, which is focusing specifically on sustainable and adventure tourism in nature. I believe that nature is my home, my church where I feel best, and so i feel that we need to protect it."